Instagram is a great social media platform for a number of reasons. Not only is it fun to use, but it can also be used as a tool that helps you earn money. You can’t just create an account and expect to start raking in the cash, though. You need to make sure you have plenty of followers, use the right hashtags, post the right kinds of photos, and even choose the right type of account to start.
Instagram has approximately 500 million daily active users all looking for something new, something exciting, something to inspire them, and so on. Whether you want to provide that to followers and earn some extra money or are just interested in starting an account as a way to bring in income, becoming an influencer on Instagram may be a viable option for you.
However, in order to make the most of your efforts, the first thing you’ll need to do is create an account that is sure to gain attention and popularity, and below are some of the most popular types of accounts on Instagram to help you get started.
Celebrities and Icons
Celebrities and icons are some of the most followed accounts on Instagram since they tend to be easily recognized and world-renowned. As of April 2019, Instagram itself had the most followers with over 290 million, and Cristiano Ronaldo came in second with over 160 million. After that, Ariana Grande, Selena Gomez, and Dwayne “The Rock” Johnson finish off the top five, each with over 135 million followers.
While it may not be a possibility for you to create a celebrity or icon account of your own, creating a fan and information account about one of your favorite famous people could help you get enough followers to start earning cash.
Beauty, Fashion, and Fitness
Whether it be for inspiration, instruction, or any other reason, people seem to be drawn towards beauty, fashion, and fitness. Home to some of the most popular beauty, fashion, and fitness influencers and accounts, Instagram is a great place to start if those are things you’re interested in covering on your own account. Fitness-related hashtags receive multiple millions of impressions every month, and beauty tutorials are watched over and over. If you’ve got a passion or knack for those kinds of things and want to turn it into some cash, then a beauty, fashion, or fitness account is a good type of account to start. Just keep in mind that when starting out, you will need to be able to overcome perfectionism.
Whether you’re looking for ideas for your next vacation or just need a vicarious getaway on a slow afternoon at work, where do you turn? Odds are you look to some of your favorite travel and adventure accounts on Instagram. Travel and adventure are amazing and inspiring for many, so it’s a category that’s quite popular.
If you like to do extreme adventuring, travel on a budget, or even staycation in your local region, starting up an Instagram account would be a great way for you to not only document what you do but also earn some extra money while you do it.
It’s hard to resist cute or unique pets and animals—just look at Grumpy Cat, Doug the Pug, Juniper Fox, and the myriad of other popular animal accounts on Instagram. If you happen to have an adorable pet or can take photos and videos of a totally funny unique animal in your neighborhood, such as a bird or a squirrel, then creating a pet or animal account may be a good option for you. You don’t have to get in front of the camera—the animal gets all the fame—and you can enjoy coming up with ideas and creating content that your followers will love and that can end up earning you some extra cash.
If you’ve been on Instagram for a while, then at one point it may have seemed that Instagram was created specifically for food. Being a visually-focused platform, it really is the perfect place for food creators and foodies alike, and Instagram has even been cited as the reason behind the transformation of the restaurant and food industry. Whether you like cooking up and arranging beautiful dishes or are more focused on the taste and how-to than the appearance, sharing your creations and guides on Instagram can help you get some good attention and, in turn, some extra earnings.
Instagram is a great platform that can be used for everything from having fun to earning money. If you want to earn money through Instagram, though, then you have to put a plan into place and be careful and purposeful in everything from the type of account you create to the content you post on that account. Choosing a popular type of account to start such as a food account, fitness account, or an account that includes both is a great way to start your journey towards turning Instagram into a money-making tool for you.
What type of account do you plan to start?